BMW and motorsport – a story of success

In the 1960s, touring car racing becomes the central pillar of the BMW’s motor racing involvement. In 1960, Hans Stuck Senior secures the German Championship with the BMW 700. In 1964, Hubert Hahne secures the German Circuit Racing Championship at the wheel of the BMW 1800Ti, with numerous further successes following with the likes of the BMW 2000Ti, the BMW 2002, the BMW 3.0 and the BMW 320.

In the mid-1980s, the impressive BMW 635 CSi Coupe is the force to be reckoned, in the European Touring Car Championship. Following race wins in 1985, Italian driver Roberto Ravaglia secures the 1986 European Championship. In 1987, the slim, but meaty, successor to the 6 Series Coupe lines up on the grid: the BMW M3, a driving machine with a 2.5-litre unit delivering 355 bhp. Up to and including 1992, BMW M3 divers secure a total of more than 1.500 race wins and more than 50 international titles.

From 2002 onwards, the European Touring Car Championship (ETCC) represents a permanent component of the BMW motor racing programme.

In 2005, the series is succeeded by the WTCC, the first World Touring Car Championship since 1987. BMW dominates the competetion right from the beginning.

In Formula One racing, BMW was a corporation partner of Frank Williams in the years 2000-2005 as a engine supplier (championship ranking: 2000:3, 2001:3, 2002:2, 2003:2, 2004:4, 2005:5).

In 2006 BMW took over the successful Formula One team of Peter Sauber (championship ranking: 2006:8 , 2007:4, 2008:8, 2009:7, 2010:8). At the end of the saison 2010 BMW left the Championship Formula One.

Global Consulting Company GmbH / Global Brands & People is proud to be the marketing partner in the area of sponsoring in the years 2004-2006 and 2009-2010 for the BMW Formula One Racing Team.

BMW Formula One Statistics 1952-2009